UNITED KINGDOM / AGILITYPR.NEWS / May 13, 2026 / Families attending Baby Sensory and Toddler Sense classes across the UK are getting ready to take part in a nationwide fundraising effort for pregnancy and baby loss charity Tommy’s, as Sensathon returns to sessions this term.

The fundraising will entail a themed week where babies and toddlers take on simple sensory challenges while raising money for a cause that touches many families in different ways. For the children taking part it may feel like business as usual - but their impact will be enormous.

Tommy’s works across pregnancy from start to finish, funding research into miscarriage, stillbirth and premature birth, while also offering guidance and support to families who need it. Their work sits across hospitals, research centres and policy change - all focused on reducing preventable loss and improving care.

In Baby Sensory and Toddler Sense classes, the Sensathon challenges are designed to fit naturally into what families are already doing. There are seven themed sensory activities built around movement, music, colour and play. Babies might be watching lights, shaking instruments or responding to sounds, while toddlers are usually up and moving through more active, imaginative tasks. Nothing feels forced or separate from the class itself, which is part of why it works so well.

Baby Sensory, for babies from birth to 13 months, and Toddler Sense, for children up to five years, are structured around early development through sensory learning. Across the UK, thousands of families are expected to take part over the course of the campaign period, with sessions running in local venues as part of normal class schedules.

Dr Lin Day, founder of Baby Sensory and Toddler Sense, said, “These classes have always been about real families, real moments, and real connection. Sensathon fits naturally into that because it brings a wider purpose into something parents and children are already sharing together.

“Many families will have their own experiences of pregnancy or baby loss, even if they are not spoken about openly. What I value most is that, in a simple class setting, children are learning about kindness and empathy in a very real way, just by being part of something bigger than themselves.”

Kath Abrahams, Chief Executive of Tommy’s, said, “We’re enormously grateful to all the children and families taking part in Sensathon, and to the WOW World Group and its team for hosting events around the UK for us once again.

“All of the money raised will help us move further and faster towards ending the devastation caused by pregnancy and baby loss, and to making the UK the safest place in the world to give birth.

“We hope it sparks lots of fun at the same time as achieving so much for Tommy’s, so that we can help even more families.”

Sensathon sessions will run across participating Baby Sensory and Toddler Sense classes nationwide from 18^th if May.

For more information on WOW World Group, visit www.wowworldgroup.com. For more information about Tommy’s, visit www.tommys.org.