DENSO Reveals Diverse Product Update – Strengthening Vehicle Parc Coverage
UNITED KINGDOM / AGILITYPR.NEWS / May 21, 2020 / DENSO Aftermarket has released a comprehensive new-to-range update, covering thermal system, spark plug, wiper blade and fuel pump component categories.
More than 70 new references are spread among the product groups, which increases the choice available to distributors and technicians, and expands DENSO’s UK and Ireland vehicle parc coverage.
Focusing on thermal systems first, specifically compressors and parts for the air conditioning system, DENSO Aftermarket has updated its range with 46 original equipment (OE) quality part numbers – 12 compressors, two actuators, 10 resistors, 11 pressure switches and 11 expansion valves – linked to 89 OE numbers to cover an additional 2,325 vehicles.
Nowadays, in-car climate control is considered more of an expectation, rather than luxury, meaning air conditioning offers the aftermarket an ever-increasing opportunity and DENSO Aftermarket is able to cater for this growing demand. Fitted as OE on almost a quarter of European cars, customers can be safe in the knowledge that they’re fitting premium components.
Switching to spark plugs, a sector where DENSO has been one of the world’s pioneers for more than 60 years, DENSO Aftermarket has increased its Iridium Power offering by another five OE quality references; therefore, stretching coverage to another 61 vehicles.
Iridium Power requires a small amount of voltage to achieve high ignitability, which greatly improves combustion and also provides an economical benefit to the motorist; when comparing a standard plug (W20FS-U) with an Iridium Power (IWF22) on a two-cycle 50cc engine, for example, tests showed a 5% improvement in fuel consumption.
On the wiper blade front, there are 19 new references within the OE adapter flat blade range, providing coverage to more than 800 applications and linked to 40 OE part numbers. Flat wiper blades hug every windscreen closely and evenly, thanks to precise tailoring to the curvature of the windscreen, to wipe away rain and debris in even the worst weather conditions. With sleek styling and long life, they offer all-round appeal to every motorist.
Two new OE quality fuel pump references make-up the final part of the update. Seven OE part numbers are tied in to another 17 applications. Thanks to turbine pump technology, with a V-shaped internal impellor, fuel is delivered with minimal pressure pulsation – meaning very low noise – and DENSO Aftermarket fuel pumps can also be trusted for accurately measuring pressure, optimising performance.
Each and every one of these new part numbers is available now, from either DENSO’s E-catalogue or TecDoc.
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Further details are available online at www.denso-am.co.uk
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DENSO Corporation
DENSO Corporation, headquartered in Kariya, Aichi prefecture, Japan, is a leading global automotive supplier of advanced technology, systems and components in the areas of thermal, powertrain control, electronics and information and safety. Its customers include all the world's major carmakers. Worldwide, the company has 220 subsidiaries and affiliates in 35 countries and regions (including Japan) and employs nearly 170,000 people. DENSO common stock is traded on the Tokyo and Nagoya stock exchanges. For more information, go to www.denso.com/global/en, or visit our media website at www.denso.com/global/en/news/media-center.
DENSO Europe B.V.
DENSO Europe B.V. – the subsidiary in the Netherlands and the European Headquarters of DENSO Corporation – is based in Weesp, the Netherlands and was DENSO’s first European office, set up in 1973. Including both OE and aftermarket activities, DENSO Europe now has a total of 18 manufacturing sites and seven sales offices across Europe with almost 14,000 European employees. DENSO Europe has engineering laboratories and testing centres in Germany, the United Kingdom, Italy and Sweden where engineers carry out intensive research into new technologies prior to their market launch. For more information visit www.denso.com.
DENSO Europe B.V.’s Business Unit After Market
DENSO Europe B.V.’s dedicated After Market and Industrial Solutions Business Unit supplies a continually expanding selection of OE quality parts programmes to aftermarket distributors, wholesalers and garages, including: Engine Management Systems (Mass Air Flow Sensors, MAP Sensors, Camshaft Position Sensors, Crankshaft Position Sensors, Exhaust Gas Recirculation Valves, Fuel Pumps, Exhaust Gas Temperature Sensors and Ignition Coils); Thermal Systems (A/C Compressors, Receiver Driers, Pressure Switches, Expansion Valves, Evaporators, Actuators and Resistors); Engine Cooling (Cooling Radiators, Oil Coolers, Heater Cores, Condensers, Intercoolers, Cooling Fans and Cabin Blower Fans); Cabin Air Filters; Spark Plugs; Glow Plugs; Wiper Blades; Starters and Alternators; Lambda Sensors; and Diesel Components (including Common Rail Fuel Injection Pumps, Common Rail Injectors, Fuel Filters and Suction Control Valves). Sales of these programmes are coordinated locally wherever possible. DENSO’s growing European sales network includes national aftermarket sales offices in Germany, the United Kingdom, Italy, Spain, France and Russia; and local sales representatives in a number of other European countries. DENSO After Market also applies its knowledge of automotive electronics technology to develop a diverse range of non-automotive industrial solutions; including Robotics and custom-made bus air-conditioning systems.
For more information visit www.denso-am.co.uk
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