Romano to Lead the 4K UHD Adventure/Lifestyle Service’s North American Multiplatform Expansion Efforts

Amsterdam, Netherlands – Insight TV, the world’s leading 4K UHD HDR broadcaster and producer of native UHD-content, has announced the appointment of Mark Romano as Vice President, Americas. Romano is based in the company’s New York office and reports to Graeme Stanley, Chief Commercial Officer, Insight TV.

In his role with the company, Romano is responsible for managing and negotiating the distribution of Insight TV across all platforms, including MVPDs and OTT, in North America. Previously, he held senior distribution executive roles with ONE World Sports, Outdoor Channel and Rainbow Media. Most recently, he was Vice President, Strategic Accounts, for Captivate, LLC, commercial real estate’s leading digital media amenity.

“Mark has an incredible track record of building linear, VOD, SVOD and customized platforms for both start-up and established platforms,” said Stanley. “He joins us at a pivotal time in our growth and evolution. We are enjoying both an increased adoption and appreciation for 4K services and the enhanced customer experience they offer, as well as more and more distribution partnerships across the region. We are confident that Mark will continue to ride this wave and further our access to our enthusiastic fanbase.”

“As MVPDs in the US and Canada are adapting to the changes in our industry, as well as in consumer demand, Insight TV is a service that supports the shift in focus to their broadband business,” said Romano. “As one of the few linear and streaming services featuring original native 4K UHD content, we consider Insight TV to be an excellent partner to operators that are interested in highlighting the quality and speed of their broadband services.”

Insight TV’s linear 4K UHD service is currently available in the US on RCN and Layer 3 and its streaming service is available on Samsung TV Plus, as well as mobile devices via Android, iPad and iPhone; and on PCs and laptops via Insight.TV across the nation and in 28 countries around the world.