TRENTON, NJ / AGILITYPR.NEWS / September 15, 2021 / New program helps parents spend less time on laundry by providing professional cleaning services and door-to-door delivery
Today, the global reuse platform Loop announced its partnership with Charlie Banana, a leader in quality cloth diapers that are gentle for babies and the planet. The partnership will enable parents to sign up for diaper rental and cleaning through an exclusive pilot program available in the Northeastern United States.
“As the first of its kind initiative, the Loop x Charlie Banana cloth diaper program offers consumers a unique opportunity to responsibly manage their soiled diapers, as well as minimize their environmental impact by renting the diapers through Loop’s two subscription levels,” said Tom Szaky, Loop Founder and CEO. “The partnership builds upon the shared goal to create a greener, kinder world for babies now and for their future.”
Loop x Charlie Banana offers two subscription options. In each, customers receive Charlie Banana’s ethically sourced and soft unisex cloth diapers in an assortment of bright colors, as well as deluxe inserts for absorbency, double-sided cotton wipes and a diaper pail lined with a Charlie Banana fabric bag.
Charlie Banana’s mission is to create a better world for baby by connecting eco-conscious parents to superior, reusable cloth diapers, to help make sure what is best for baby is also best for the planet. That's why every Charlie Banana diaper is made with the softest materials and safe ingredients, is Climate Neutral Certified, and directly benefits environmental and conservation causes through our pledge to donate 1% for the Planet.
“We believe that every baby has the potential to change the world from the moment they’re born and those small but mighty changes can start with the diaper they wear,” says Mark Reidy, Vice President – Charlie Banana (USA) LLC. “Many parents have shared their interest in trying cloth diapers but are worried about the extra work, time spent and investment. Through our partnership with Loop, we are pleased to now offer a convenient and cost-effective solution to parents.”
Customers can sign up to join the pilot program waiting list now at www.loopbycharliabanana.com
About Us
Charlie Banana® is a premium brand of reusable baby and feminine care products, currently sold in over 60 countries. All Charlie Banana® products are designed to be gentle on baby's skin — and the planet. This is why every Charlie Banana® diaper is made with the softest materials, meets the strict criteria of STANDARD 100 by OEKO-TEX®, is Climate Neutral Certified and gives back 1% of all sales to environmental causes.
You can find out more about Charlie Banana® at www.charliebanana.com.
Loop is a global reuse platform enabled by a multi-stakeholder coalition of manufacturers, retailers, and consumers that aims to Eliminate the Idea of Waste®. Loop partners with brands and retailers to shift from a disposable to durable supply chain which enables consumers to responsibly shop for a wide variety of commonly used products. Loop is live in the UK, France, U.S., Canada, Japan and early next year it will be live in Australia - making it a truly global movement.
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