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Northwest Gold Buyer Levels the Playing Field Against Birmingham's Precious Metal Giants

UNITED KINGDOM / AGILITYPR.NEWS / April 07, 2025 / Warrington-based business now offering up to 96% of gold’s spot price


Cheshire Gold Xchange, Cheshire’s leading family-owned gold-buying business, has announced an increase in the price it will pay for solid gold items such as jewellery, coins, bars and any other scrap gold – in any condition. It is now offering up to 96% of gold’s spot price as global gold prices reach record highs.


This latest price increase directly challenges the dominance of Birmingham’s Jewellery Quarter, renowned for its competitive precious metal rates. Until now, anyone looking to sell gold for the highest prices would typically have to travel to, or post their gold to, Birmingham or London based gold buyers. Cheshire Gold Xchange is now matching and, in many cases, exceeding Birmingham’s top-tier pricing, particularly on gold jewellery and other scrap gold priced per gram.


The company’s new rates will help customers in the Northwest secure the best deals for their gold with no need to travel far from home or risk sending it through the post.


Jordan Gregson, Director of Cheshire Gold Xchange, said, "March 2025 was our busiest month on record following our decision to raise gold buying prices. We were already paying some of the highest prices in Cheshire but now we can compete nationally."


Transparency is everything at Cheshire Gold Xchange, with the company's buying rates clearly on display on its website. Its innovative online gold calculator provides real-time quotes, giving customers immediate access to the latest market-based valuations.


Jordan added, "It's disappointing when customers tell us they've previously been offered only 40-50% of gold’s true value by other dealers. We advise customers to only sell gold to established well-rated businesses with a physical registered premises, with clearly displayed pricing. We’re committed to fair, competitive rates that reflect the true market value."


Cheshire Gold Xchange is expanding its reach beyond the local market: through its online gold-buying service, the business is now attracting sellers from across the UK, offering an accessible and trustworthy alternative to the well known Hatton Garden, London and Jewellery Quarter, Birmingham-based dealers. 


Customers posting their gold benefit from same-working-day payments, while those visiting the high-street store in Stockton Heath, Warrington, can receive instant payments. Conveniently located near the M56 and M6 motorways, the store provides is easily accessible to customers throughout the Northwest.


Cheshire Gold Xchange remains dedicated to offering the highest rates possible while maintaining a commitment to transparency and trust. As the company continues to grow on the national scene, customers can expect a service that is all about fairness, competitive rates, and an exceptional selling experience.


For more information and an instant online quote for your gold, visit the website: cheshiregoldxchange.co.uk

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