LONDON, UK / AGILITYPR.NEWS / July 13, 2020 / ORM, part of Paragon Customer Communications, has been awarded a major contract by HomeServe to lead the multinational home emergency repairs and improvements businesses’ new website and design strategy.
The digital partner to numerous leading blue-chip brands will become HomeServe’s agency partner for the company’s digital transformation plans.
Paragon Customer Communications already holds the HomeServe marketing and transactional communication account for the UK, and ORM will now take control of the brand’s digital strategy.
The digital engagement will involve a complete overhaul of the existing website for HomeServe to make digital the primary customer acquisition channel.
ORM will harness a team of designers, content and experience strategists to collaborate with HomeServe’s technical development teams. There is also a suite of other initiatives that HomeServe is keen to explore alongside this initial scope of work.
Kristy McCready, Director of Marketing Communications at HomeServe, said: “We’ve had a great start to our relationship with ORM, notwithstanding the current situation where we haven’t actually met face-to-face yet! We’ve all had to adapt to new ways of working and the team at ORM have made this seamless and efficient, meaning we’re making excellent progress already. They really understand our business and we can’t wait for the next stages in our digital journey.”
Peter Gough, Managing Partner at ORM, added: “With everything that’s happening in the world right now, businesses need websites that drive growth and demonstrate value. This is an ideal time for HomeServe to continue its digital strategy and we’re excited to be working with the team and to apply our proven methodologies to help make the website their primary acquisition channel.”
Commenting on the contract success, Dave Reynolds, Chief Operating Officer at Paragon Customer Communications, said: “This is a great opportunity for us to expand on our services to HomeServe and being able to offer them digital capabilities from within our group is pivotal to Paragon’s own strategy. We’re really pleased that ORM was awarded this contract following the pitch and look forward to seeing future projects emerge from this partnership.”
Website: https://ormdigital.com
LinkedIn, Twitter, Facebook and Instagram: @ormdigital
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About ORM
ORM is a digital partner to leading brands, helping organisations accelerate through complexity to achieve their digital freedom. ORM believes businesses should have the freedom to grow, scale and change with the speed and efficiency they need, with clients including Great Western Railway, Artemis, Arriva, Moat and Valley Bank.
ORM is part of Paragon Customer Communications; with a portfolio of blue-chip clients, they transform their customer communications using the very latest technological innovations to generate meaningful and responsive customer interaction.
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