BOULDER, CO / AGILITYPR.NEWS / November 07, 2019 / Listen to this exciting podcast on how a small start-up company became nationally recognized and sold by some of the nations largest retailers and how they protect their consumers.
Creators of “chocolate with benefits” – Good Day Chocolate has become a front runner in the “chocolate supplement” market, serving both adults and children. Started by Andy Goldman, M.D., in 2010 developing lollipops with doses of common medications for his patients, and R&D with his business partner Simeon Margolis, they developed a unique approach method of delivering supplements to their customers. They chose chocolate because of the combination of whole foods with natural ingredients to change the way supplements were taken.
Denise Day, Director of Marketing sat down with the Director of Operations, Matt Aubin, with eEnforce™ to discuss the supplement industry, how they grew the brand, some of the challenges that exist for the company and how they were able to get control over illegal and unauthorized sellers through managed enforcement services by eEnforce. You can listen to the podcast here – www.e-enforce.com/good-day-chocolate or www.eenforce.libysn.com/good-day-chocolate.
Good Day Chocolate has gone from being a small start-up company to an industry leader that is now distributed in national retail chains like Kroger, Whole Foods, Sprouts, Target, and many other retail locations as well as online at www.GoodDayChocolate.com and Amazon. Their current adult product line consists of Sleep with 1mg of melatonin per piece, Energy with caffeine and b-vitamins, Calm with amino acids and herbs to help you relax, Probiotic with 1 billion CFUs per piece, Turmeric with 400mg of turmeric per serving, and Vitamin D3 with 1,000 IUs per piece. Good Day Chocolate for Kids just launched in April 2018 and comes in Sleep, Calm, Multivitamin and Probiotic in 50-count, child proof bottles for children ages 3 and up.
Since 2012, eEnforce™ has become the only online protection and enforcement firm that maintains the legal licensure and capabilities to identify unauthorized sellers down to their EIN, or social security number and then legally enforce compliance with a brands trademark. Their unique ability dwarfs the approach of most MAP Software companies due to eEnforce’s legal authority to pierce the anonymity of online sellers and force their permanent removals and disclosures of distribution leakage within their distribution supply chain.
Utilizing intelligence based technology, licensed investigators, and effective compliance measures, they are able help brands gain control over MAP pricing, product distribution leakage, bottom line profits, quality control, and reputational harm on platforms like Amazon, eBay, Walmart and Private websites. Plus they back up their performance with a bold GUARANTEE.
Their proven process and cost efficiency has allowed eEnforce™ to work with over two-hundred brands that range from Fortune 100 brands, to smaller brands expanding their online sales. You can learn more at www.e-enforce.com or contact Matt Aubin, Director of Operations.