Rohde & Schwarz Appoints Jörg Fries to Head Broadcast & Media Division
MUNICH / AGILITYPR.NEWS / March 10, 2021 / Rohde & Schwarz appoints proven market development specialist to head Broadcast & Media Division in strategic push to disrupt markets and establish new software-centric technologies.
Rohde & Schwarz, a global leader in TV & radio distribution and media technologies has announced the appointment of Jörg Fries as Vice President Broadcast, Amplifier & Media Solutions.
Fries has a career within Rohde & Schwarz spanning 25 years during which time he has successfully led technology innovation in several high-tech markets, most recently in the Wireless Multimedia market. His appointment to head Rohde & Schwarz’s Broadcast and Media Division supports the strategic shift in its approach towards its core markets and reinforces the company’s intention of becoming more disruptive in production, delivery and distribution workflow management and software-centric products and systems.
“We are experiencing exciting dynamics in our industry driven by the rapidly changing consumer behavior,” comments Fries. “Innovative technology will be one of the key success factors for the ultimate leaders in the media industry.”
“One significant trend is the rise of remote production based on a flexible, software-centric approach,” continues Jörg Fries. “At Rohde & Schwarz, we work closely with key customers to bring value through technology innovation – increasing production efficiency in remote architectures, standardizing new workflows and establishing new technologies to enable a seamless transition to remote production.
“In the Broadcast and Media Division, and also in Pixel Power, we have some of the most creative and talented people in the broadcast industry to instigate this change. We have decades of customer insight, which helps my team interpret customer needs and continuously offer new generations of industry-leading media production, delivery and distribution solutions. And as a privately owned, financially solid company we anchor our technology innovation with our sustainable, long term business conduct,” Fries concludes.
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Rohde & Schwarz
Rohde & Schwarz is a leading supplier of solutions in the fields of test and measurement, broadcast and media, aerospace | defense | security and networks and cybersecurity. The technology group's innovative communications, information and security products help industry and government customers ensure a safer and connected world. On June 30, 2019, Rohde & Schwarz had 12,100 employees. The independent group achieved a net revenue of EUR 2.14 billion in the 2018/2019 fiscal year (July to June). The company is headquartered in Munich, Germany, and has subsidiaries in more than 70 countries, with regional hubs in Asia and America.
Rohde & Schwarz Broadcast and Media
Rohde & Schwarz has been an innovator in broadcast and media for over 70 years. The Rohde & Schwarz product portfolio covers the entire signal processing chain for digital video and audio content – from ingest and playout to encoding and multiplexing, from contribution to satellite and IP networks to terrestrial transmission. It includes solutions for monitoring in the studio, as well as for monitoring streaming and broadcast services and entire broadcast networks. The T&M expert also offers a diverse range of instruments for testing end user equipment and infrastructure components in development, production and quality assurance. Rohde & Schwarz invests in an IP and software-based future built with the blend of innovation, experience and stability that the company can offer.
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